As the demand for alternative holistic care grows, patients are beginning to switch from conventional medicine using drug products to more holistic medicine that harnesses the body’s healing powers. But acupuncture has the same problems as conventional medicine; practitioners are skilled in their art but they’re not good digital marketers.
That is understandable, everyone has their own unique specialty. But to be different, your acupuncture practice needs a digital marketing strategy and the right tools to attract clients. If you have a unique treatment philosophy, you need to send the message out. Now, let’s take a look at how you can reach the right patients that are actually seeking alternative and holistic care.
Pay-per-click ads put your business in front of those who are actually looking for you. With precise targeting, you can easily get your business right in front of your ideal customers. Leverage location and keyword-based targeting for acupuncture care, holistic care, and alternative care for a wide range of medical conditions.
For instance, if your business is in New York, acupuncture NYC could be a relevant keyword to target. Note that you will most likely have competitors competing for the same keyword target. So you have to be very creative about crafting a different offer and maximize existing customers through different offers, discounts, and even reward programs.
Also, get active on social media. Social proof is one of the most important elements that you need to succeed on social media. Hence, organize a campaign strategy that educates, informs, and builds an engaged community. Leverage both written and video testimonials and show them off on your web pages, and social media platforms.
You can run special offers and deals for holistic care and set them up as a campaign ad. That’s not all, Google captures about 92% of search data on the internet so you also have to make your business rank for Google My Business (GMB) listings so your practice can appear on GMB search results. Marketing Tech allows you to automate your Google ads, Instagram ads, and Facebook ads so you do not have to depend on guesses.
How does it work?
How MarketingTech can create and manage your business advertising
- Sign up for one of marketingTech's affordable packages
- Provide us with information about your business so your marketing consultant and the MarketingTech softwarecould build tailored and super targeted ad campaigns for you.
- The software generates a custom professional video for your business using the information you've provided
- We post that video to Facebook and Instagram advertising
- MarketingTech generates ads and post them on google search and display networks
- Our smart automated algorithm generatesbusiness specific videos ad headlines images and descriptions utilizing our super precise targeting automations to deliver your ads only to the most relevant audience in your chosen local area
- You can view a report showcasing your ads, ad performance, campaign statistics
- Our marketing expert will optimize your ad to get the most clients at your doorstep.
- A personal consultant will be assigned to you and in touch with you
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